( am sharing my store blog)
I mainly work with women, and my focus stands firmly with body styling and body image. Therefore, reflecting throughout this past year, two events really stand out in my mind??s eye. I am a firm believer in women support, therefore I am vigilantly against all forms of misogyny, whether the source is from men or women. We need reinforcement from the massive engines that feed products into our lives and create overwhelming impressions in our culture.
Mattel made a huge decision this past January. Helping to support all shapes and sizes of women, the doll company launched theirFashionistas Line of Barbie dolls. The dolls range in different body types and offer seven different skin tones.
This is a start with normalizing women??s bodies in the eyes of our new generations. Sadly, it is going to take all of us to support this viewpoint. It must be held by the fathers and mothers of these kids, by the school systems and the government.
WGSNEmily Spiegel says,
???The shocker with the introduction of these newBarbie types was that ??? according to the researchers at Mattel ??? girls as young as 5 were participating in body-shaming while playing with the new Barbie types(undressing curvy Barbie, for instance, and laughing at her stomach).??
We have a long way to go!
Mattel stands firm stating they have been focused on female empowerment through their brand for many years. To rebuff years of criticism directed to the 18?? waisted Barbie, the company states,
??Barbie was a businesswoman in 1963, an astronaut in 1965 and a surgeon in 1973 when 9% of all doctors were women. ???Our brand represents female empowerment,?? argues Dickson. ???It??s about choices. Barbie had careers at a time when women were restricted to being just housewives. Ironically, our critics are the very people who should embrace us.??
When I was a little girl, I don??t remember ever, ever seeing a business woman, astronaut or surgeon Barbie on a store shelf. Maybe I just don??t remember or maybe, just because Mattel made these dolls does not mean the stores stocked them in significant quantities. If my childhood was any indication of where my head was, Barbie in girly, pink gowns were the top of my list. The culture I grew up in and how I was wired did not lend to me being a 5year old feminist.The thought of playing with Astronaut Barbie would never have entered my head.
The second event of 2016 taking the lime light is Plus Model AshleyGraham??s full body adorning the cover of Sports Illustrated. She was one of three women that shared the cover in 2016. This brought on a few discussions with my own daughter, focusing on body image and health. It creates conversation. It introduces normalcy of a woman??s body into our culture.
Obviously, I have bypassed many events from this year that are memorable and historical. I am grandstanding body image only. Hopeful it will not get lost in the year??s events. It is way too important to the mental and physical health of half of the population of this country. This is a good thing.
Join Townsquared to see similar conversations and connect to your local business network.Join Today
We're all about empowering small business communities, and we know that means offline as well as online. That's why we regularly host get togethers to learn new skills, celebrate milestones, or simply provide a social space for local business people to meet their neighbors. Whether it's asking and getting answers to your questions, accessing local resources, or forming partnerships, discover how you can work smarter, together.
Proud Mary Coffee is a specialty coffee roaster and café—as well as educator and retailer—based in Melbourne, Australia. So what major city did this popular… Read more
Starting a business can be a scary proposition. You might be noodling on an idea for a long time before you actually take the plunge.… Read more