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Townsquared Acquires Voo, Leading Messaging Application

March 28, 2017 • 4 min read
Lucy Bartlett

Lucy Bartlett

Marketing

We are delighted to announce our acquisition of Voo — voted Top 10 iMessage App of 2016 by VentureBeat, Fortune Magazine, and Yahoo News.

The deal includes the purchase of both the chat messaging platform startup’s technology and its expert staff. Currently being used in over 110 countries, Voo’s innovative approach to chat messaging places everyone’s preferences in a single group chat, integrating services such as OpenTable and Yelp.

Over the next several months, we’ll be leveraging some of that same thinking to better connect our members to both one another, and those they communicate with on a daily basis.

“Just like all people, small business owners communicate to their employees and suppliers in a variety of different ways,” said Voo chief executive, and now Townsquared director of product, Chris Turlica. “They need to aggregate all their messages — text, email and even Facebook — in a single place in order to make better workplace decisions.”

Given Voo’s focus on making information easily accessible the acquisition was a no-brainer, said Townsquared’s co-founder Rohit Prakash.

“Townsquared exists to help small business owners survive — aiding them in making practical business decisions with their customers and staffs in mind,” he said. “Voo’s technology will help business owners better operate in an increasingly integrated world.”

Our board members and investors David Hornik, Ann Miura-Ko, and Tim Guleri share our excitement and agree the acquisition will help us in our mission.

“I am thrilled to have such a talented group of technologists joining the Townsquared team. They will be invaluable in accelerating the pace of innovation at the company. Providing services to small businesses — scheduling employees, deliveries, and buying supplies — in chat messages is something no one else provides for small mom-and-pop shops,” said David Hornik, General Partner at August Capital. “Imagine: Opening up your messages, talking to an employee and scheduling an appointment all without leaving the text screen on your phone.”

“Messaging is the essential app for SMB’s as they are short on time and are always on the run,” Tim Guleri, Managing Director at Sierra Ventures, added. “I’m excited to see the Voo messaging platform under Townsquared product leadership bring innovative applications and experiences into the small business space that will provide more valuable services to our members.”

Ann Miura-Ko, co-founder of technology investment firm Floodgate Fund, noted: “This will accelerate Townsquared’s mission to be the critical community for all small business owners across the nation by marrying the power of instant communication with a community of main street businesses.”

We couldn’t be more excited to welcome the Voo team onboard to help us in our mission.

Watch this space for further announcements about what we have been working on behind the “red garage door”!


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